Disrupt Your Thinking Before Others Do!
FREE Download: Disrupting Thinking
13 Exercises to Imagine Disrupting Your Own Brand Before Someone Else Disrupts You!
It’s challenging for established brands to envision aggressively disrupting their own or even other markets. Brands that have invested heavily in successful business models are loathe to rework their operations in radical new ways.
Emerging, disruptive competitors, however, don’t carry the same reservations and hesitancies.
That’s why Disrupting Thinking - 13 Exercises to Imagine Disrupting Your Own Brand Before Someone Else Disrupts You is designed for corporate strategists. The question-based exercises in Disrupting Thinking challenge leadership teams to re-imagine what their brands do, the value they provide, and how they would go to market as if starting from scratch.
Based on the market or brand areas you need to disrupt, the thirteen exercises in Disrupting Thinking address your organization’s:
- Benefits and value
- Marketing strategies
- Structure and processes
- Risk-taking behavior
- Industry and market dynamics
- New business initiatives
Download your FREE copy of Disrupting Thinking today, before it’s too late!